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Copywriting & Content Strategy

Turning complex topics into friendly conversations

LendingTree

I write every day. From long-form advertorials and blogposts to pithy emails and display ads, from funny and topical video scripts to practical and UX-driven app content. I write for huge audiences, high stakes, big budgets and bigger expectations. And after all these years, I still love it.

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UW Credit Union

As the digital content strategist, I was a copy machine, turning out beautiful words that resonated, inspired action and brought clarity. I layered analytics and campaign findings into my work to make sure we delivered the most effective messaging possible for our target audiences.

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Kirby Medical Center

A community healthcare provider, Kirby needed a strong voice to convey compassion and community focus to its multitude of stakeholders. I delivered clear, concise and on-brand healthcare marketing content across multiple channels.

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